2010 Pingyao International Photography Festival
In 2010, we made unremitting efforts with photographers from all over the world to achieve fruitful results during the 10th edition of China Pingyao International Photography Festival (PIP). During the 2010 PIP, there would be morn than 300 exhibitions and nearly 20,000 photos, shot by above 2,200 photographers from 45 countries and regions, along with 30 various academic activities. We had also decided to regenerate exhibition area, to add “PIP Bookstore,” to reform the award-judging regulation, and to make various academic exhibitions accord with the theme of PIP. On the 10th anniversary celebration of PIP, we collaborated with web portals to hold three themed activities, including “Taking the Blue Sky Home” exhibition and the first children photography painting exhibition and “NetEase & PIP: the Lens of Shanghai World Expo” exhibition, praised by the audience. Especially, a success of the 10th anniversary celebration and prize-giving ceremony offered a splendid light and shadow feast to domestic and foreign guests. The scale of publicity for a live video, online and literal broadcast via such media as Shi You website and NetEase Microblog is the most in all previous editions. News reports and information on the PIP could amount to 340,000 through Baidu search, which gave a prefect end to the 10-year PIP.